Accelerate Podcast with Andy Paul
February 18, 2016

On Accelerate! Now: Episode 94 with Kurt Shaver. How To Successfully Integrate Social Selling Into Your Sales Process

In this episode, Kurt Shaver, founder of The Sales Foundry, and a leading social selling expert, shares his secrets for building a successful social selling program at your company. Listen in as we talk about:

  • Why using social media is not the same as social selling.
  • How to successfully integrate social selling into your existing sales process
  • How to establish realistic goals, and metrics, for your social selling
  • The 4 key elements that must be a part of any social selling training
  • How to successfully get your sales reps to integrate social selling into their daily sales routine
  • How sales managers should manage the social sales efforts of their teams

Looking for additional tools to help you build your pipeline? Then this episode is a must listen for any CEO, sales leader or sales rep.


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More about Kurt Shaver

What’s the most powerful sales tool in your arsenal?
Good old-fashioned telephone

Name one tool you use for managing your own sales that you can’t live without?
My CRM system (Nimble)

What’s the one book that every salesperson should read;
How to Win Friends and Influence People by Dale Carnegie.

Who is your sales role model?
Whoever started the bottled water industry I think has to be the world’s greatest salesperson because they created an entire industry getting people to pay for something that they get for free.

Contact Kurt Shaver

Contact Kurt:




Companies using ConnectAndSell grow their revenue faster by enabling their sales reps to have more sales conversations in 90 minutes than they normally have in a week. Click on this link to get started at


LiveHive is a unified Sales Acceleration Platform that delivers buyer-side analytics to empower sales teams with intelligent prospect outreach and sales managers better visibility into team behavior, processes, and deals.  To Learn More Click Here.


Read the full transcript of today’s episode here.

Free Resources

Free chapter from Amp Up Your Sales: Powerful Strategies That Move Customers to Make Fast, Favorable Decisions. Ranked as one the Top 20 most-highly rated sales books of all time by Amazon.

Free chapters from Zero-Time Selling, 10 Essential Steps to Accelerate Every Company’s Sales.Awarded one of Top 3 Sales & Marketing books of 2011 by Top Sales World.

About Andy

Andy is the host of the top-rated 6-day per week podcast, Accelerate!, the go-to resource for the best sales advice online. He is the author of Amp Up Your Sales: Powerful Strategies That Move Customers To Make Fast, Favorable Decisions. Amp Up Your Sales is on HubSpot's list of the 20 Top Rated Sales Books of All Time. He is also the author of Zero-Time Selling: 10 Essential Steps to Accelerate Every Company’s Sales (which won Top Sales World's award as one of the Top 3 Sales & Marketing books of 2011.)

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