Accelerate Podcast with Andy Paul
May 11, 2016

On Accelerate! Now: Episode 153 with Viveka von Rosen. Best Practices to Accelerate the Growth of Your Sales Using LinkedIn.

Viveka von Rosen is a leading social selling expert, and the author of LinkedIn Marketing: An Hour A Day. In today’s episode, Viveka and I talk about how sales teams should use social selling in general, and LinkedIn, in particular, to initiate and build stronger relationships with their prospects and clients. Among the topics we discuss are:

  • What is the best use of LinkedIn in sales?
  • What are the biggest misconceptions sales reps hold about LinkedIn?
  • How to best use LinkedIn to warm up cold calls.
  • Best practices for utilizing Sales Navigator.
  • What are the advantages of LinkedIn over other social media platforms?
  • What is the future of LinkedIn as a sales tool?

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More about Viveka von Rosen

Who’s your business role model?
Bob Burg

Name one book that every sales person should read.
Ask : The counterintuitive online formula to discover exactly what your customers want to buy...create a mass of raving fans...and take any business to the next level by Ryan Levesque

What music's on your playlist right now?
Everything, except for Country Music.

What's your most powerful sales asset?
The ability to empathize by listening to clients.

Contact Viveka von Rosen

Contact Viveka:

Viveka’s LinkedIn Expert


Free Resources

Free chapter from Amp Up Your Sales: Powerful Strategies That Move Customers to Make Fast, Favorable Decisions. Ranked as one the Top 20 most-highly rated sales books of all time by Amazon.

Free chapters from Zero-Time Selling, 10 Essential Steps to Accelerate Every Company’s Sales. Awarded one of Top 3 Sales & Marketing books of 2011 by Top Sales World.

About Andy

Andy is the host of the top-rated 6-day per week podcast, Accelerate!, the go-to resource for the best sales advice online. He is the author of Amp Up Your Sales: Powerful Strategies That Move Customers To Make Fast, Favorable Decisions. Amp Up Your Sales is on HubSpot's list of the 20 Top Rated Sales Books of All Time. He is also the author of Zero-Time Selling: 10 Essential Steps to Accelerate Every Company’s Sales (which won Top Sales World's award as one of the Top 3 Sales & Marketing books of 2011.)

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