How to Build a Predictable Pipeline. With Marylou Tyler. #330
Joining me on this episode of Accelerate! is my guest Marylou Tyler. Marylou is the Founder and CEO of Strategic Pipeline, and coauthor of the classic sales book, Predictable Revenue, which she co-wrote with Aaron Ross. She is also the co-author of a brand new book, Predictable Prospecting: How to Radically Increase Your B2B Pipeline. Among the many topics that Marylou and I discuss are Marylou’s journey from engineer to revenue expert, developing your Ideal Prospect Persona, the Disqualification Engine, and her new methodology you can use to predictably reach new prospects.
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More about Marylou Tyler
What’s your most powerful sales attribute?
I’m pleasantly persistent.
Who is your sales role model?
Neil Rackham, author of Spin Selling.
What’s one book that every salesperson should read?
Getting to ‘Closed,’ by Stephan Schiffman.
What music is on your playlist right now?
Def Leppard, Cheap Trick, Heart, Joan Jett, and one AC/DC song.
Contact Marylou Tyler
LinkedIn: Marylou Tyler
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Andy is the host of the top-rated 6-day per week podcast, Accelerate!, the go-to resource for the best sales advice online. He is the author of Amp Up Your Sales: Powerful Strategies That Move Customers To Make Fast, Favorable Decisions. Amp Up Your Sales is on HubSpot's list of the 20 Top Rated Sales Books of All Time. He is also the author of Zero-Time Selling: 10 Essential Steps to Accelerate Every Company’s Sales (which won Top Sales World's award as one of the Top 3 Sales & Marketing books of 2011.)