On Accelerate! Now: Episode 93 with Nancy Bleeke. Conversations That Sell: A Collaborative Approach to Sales That Wins
In this episode, Nancy Bleeke, President of Sales Pro Insider, and author of Conversations That Sell, discusses why it’s essential for sales reps to embrace a collaborative approach to selling. In this episode we discuss how to make that happen and other topics including:
- Why all sales calls are not conversations; but should be.
- How collaborative selling is different from, and more effective than, consultative selling
- The expertise you require to become a collaborative seller
- How to use collaboration to create proposals that win
- How to use sales conversations to uncover the true buying motivations that influence your customer’s decisions.
If you’re a sales leader, sales manager, or sales rep, this episode is definitely worth the investment of your time to listen.