March 24, 2016

On Accelerate! Now: Episode 119 with Sue Barrett. Hunter vs Farmer: Do the Old Labels Still Apply in Sales Today?

Sue Barrett is the CEO of Barrett Consulting Group based in Australia. She is a sales philosopher, activist, strategist, speaker, trainer, coach and adviser. In this episode, Sue and I have an interesting conversation about a wide-range of sales topics including:

  • Hunter vs Farmer? Are the old labels still relevant?
  • Why are Managers, CEOs, and Entrepreneurs stuck on these broad, easy categories for sales reps?
  • What are some significant trends that will impact how you sell in 2016 and beyond?
  • Why everyone is a “salesperson.”
  • Why selling is a life skill as well as a business skill.