In this episode, Bubba Page, founder and CEO of Outro (formerly QuotaDeck), shares how he plans to make the traditional cold call obsolete by crowd-sourcing warm introductions for sales reps to prospects that fit their ideal customer profile. Some providers may talk about crowd-sourcing leads but Outro is aiming higher by providing warm introductions to decision makers that want to hear about your product or service. Listen in as we talk about:
- How to use social-based selling to overcome the fixed resource constraints of traditional cold calling
- The value of an introduction to double opted-in leads (meaning people that want to talk with you.)
- How warm introductions lead to great quantities of more effective sales conversations
- How to build social capital in your network with value-based introductions that ultimately lead to more sales (for you!)
Looking for a fresh perspective on building your pipeline? Then this episode is a must listen for any sales leader and sales rep.