On Accelerate! Now: Episode 54 Front Line Friday with Bridget Gleason. Five Common Reasons Buyers Say No And How To Get To Yes

My regular guest on Front Line Friday is Bridget Gleason. Bridget is VP of Corporate Sales at SumoLogic. On this episode, Bridget and I talk about five common sales objections and how to work with the buyer to get to yes. We also dive into the subject of trust; why it’s essential to take the steps to quickly build trust …

Sales Tip Video: You Can’t Get A Price Objection From A Truly Qualified Prospect

Can you get a price objection from a truly qualified prospect? When a prospect tells you that your product is ‘too expensive,’ typically what they mean is that your product is just that, too expensive for their budget. It isn’t an objection. It is a fact. They just can’t afford what you are selling, even if your product meets their …