How to be a True Value Provider. With Jeffrey Gitomer. #247
I couldn’t be more excited to talk to my guest on this episode, Jeffrey Gitomer, one of my all time favorite sales experts. Jeffrey has written 13 books on the science of personal development and sales, including the all time best selling sales book, The Little Red Book of Selling: 12.5 Principles of Sales Greatness. Join us now as Jeffrey and I talk about a range of topics on sales, including social selling, smarter alternatives to cold calling prospects, what the value proposition is really about, what it means to be a true value provider, why close rates are so low, how to train consistency, and sales people placing blame rather than taking responsibility.